Privacy Policy
Last Updated: January 2026
SecureLeads UK ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website secureleads.uk (the "Site").
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
1. Information We Collect
We collect information in the following ways:
- Personal Information: Name, email address, and telephone number when you voluntarily submit enquiry forms or sign up for newsletters.
- Technical Information: IP address, browser type, operating system, pages visited, and referring URLs.
- Cookies: Small data files stored on your device to recognise you and enhance your browsing experience.
- Usage Data: Information about how you interact with our Site, including click patterns, time spent on pages, and engagement metrics.
- Location Data: Approximate location based on IP address for geo-targeting purposes.
2. How We Use Information
We use collected information for the following purposes:
- To provide, maintain, and improve our Site functionality and user experience.
- To conduct analytics and track affiliate referrals to partner casinos.
- To send marketing communications and promotional offers (with your consent).
- To comply with legal obligations and regulatory requirements.
- To monitor and prevent fraudulent activity or misuse of the Site.
- To aggregate anonymised data for statistical and research purposes.
3. Cookie Policy
Our Site uses the following types of cookies:
- Essential Cookies: Required for Site functionality (e.g., security, session management).
- Performance Cookies: Track Site usage and user behaviour for analytics purposes.
- Marketing Cookies: Used by affiliate partners to monitor referrals and conversions.
- Third-Party Cookies: Set by external services such as Google Analytics and affiliate networks.
You can control cookies through your browser settings and opt-out of non-essential cookies at any time. However, disabling essential cookies may impair Site functionality. You may also use tools such as Your Online Choices to manage advertising cookies.
4. Third-Party Links
Our Site contains links to third-party casinos, gambling operators, and affiliate partners. We are not responsible for their privacy practices, data handling, or compliance with regulations. We strongly encourage you to review the privacy policies of any external websites before providing personal information.
Any interactions with non-GamStop casinos or third-party operators are conducted at your own risk, and such operators are solely responsible for their operations and data protection obligations.
5. Your Rights
Under UK GDPR and the Data Protection Act 2018, you have the following rights:
- Right to access your personal data.
- Right to rectification of inaccurate information.
- Right to erasure ("right to be forgotten") under certain circumstances.
- Right to restrict processing of your data.
- Right to data portability.
- Right to object to processing.
- Right to withdraw consent at any time.
If you are a US resident, you may have rights under the California Consumer Privacy Act (CCPA), including the right to know, delete, and opt-out of data sales.
To exercise any of these rights, please contact us using the details in the "Contact Us" section below.
6. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this Policy, unless a longer retention period is required by law. Typically:
- Enquiry data is retained for 12 months.
- Analytics and usage data is retained for up to 24 months.
- Cookie data is retained according to each cookie's expiration settings.
- Data required for legal compliance may be retained for longer periods as mandated by relevant legislation.
7. Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or have concerns about our data practices, please contact us:
Email: privacy@secureleads.uk
Website: secureleads.uk
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk if you believe we have violated your data protection rights.
This Privacy Policy is subject to change at our discretion. We will notify you of any material changes by updating the "Last Updated" date above.